Manion Wilkins—Branding and Website

Manion Wilkins Branding and Website header

Categories: Manion Wilkins/Branding & Identity, Website/Business & Finance

Manion Wilkins is a well established administrator of benefit plans serving plan trustees and their members, as well as corporations and their employees. Building on a 40 year legacy, it was time for a comprehensive review of communication and business environments, leading to a reinvigorated brand strategy and relaunch of web and print communications.

Manion Website


New branding, a new website, and a strategic roadmap for the future are the latest milestones of a successful relaunch of Manion. The evolution of all marketing and communications activities continues as Manion strives forward in a new era of customer service and business development.

Manion Cover

Project Scope

  • Brand audit and subsequent brand relaunch strategy
  • Corporate naming refresh, new logo and tagline
  • Website design, writing and integration on CMS
  • Corporate stationery and marketing collateral
  • 40th anniversary mark
Manion Business Card