ICES—ICES Rebrand

ICES ICES Rebrand header

Categories: ICES/Branding & Identity, Website/Health & Wellness

Context assisted ICES by guiding a brand review and approach to naming, designed a new logo, stationery and signage, and then implemented the approach across a suite of communications materials and templates.

ICES Stroke Evaluation Report 2013
ICES Stroke Evaluation Report 2013

Project Scope

  • Strategic consultation with working group of stakeholders throughout development process
  • Revised name, logo, colour palette and style guide to ensure consistency of application
  • Application of new brand theme across a fullĀ suite of print and digital collateral

Results

Key to the success was an ability to ensure all items aligned with the new branding. For the website we developed design templates, a style guide and graphics.

ICES Lobby display impact graphic and timeline
ICES Lobby display impact graphic and timeline